Smartphone sales up by 72 percent in 2010

Worldwide mobile device sales to end users totaled 1.6 billion units in 2010, a 31.8 percent increase from 2009, according to the research firm Gartner. The recent report by the research firm ‘Competitive landscape: mobile devices, worldwide, 4Q10 and 2010,’ revealed that smartphone sales to end users were up 72.1 percent from 2009 and accounted for 19 percent of total mobile communications device sales in 2010.

"Strong smartphone sales in the fourth quarter of 2010 pushed Apple and Research In Motion (RIM) up in our 2010 worldwide ranking of mobile device manufacturers to the No. 5 and No. 4 positions, respectively, displacing Sony Ericsson and Motorola," said Carolina Milanesi, research vice president at Gartner. "Nokia and LG saw their market share erode in 2010 as they came under increasing pressure to refine their smartphone strategies."

Overall, the mobile device market showed less seasonality than in previous years in mature markets such as Western Europe and North America. Worldwide mobile phone sales to end users reached 32.7 percent growth in the fourth quarter of 2010 as mobile phone sales to end users totaled 452 million units.