Acer appoints Neoteric as National Distributor

Acer India has announced the appointment of neoteric  infomatique ltd, one of India’s leading IT distribution company as its National distributor for its Aspire range of consumer notebooks and netbooks based on AMD’s “Brazos” Fusion platform. With the appointment of neoteric, Acer will further expand its presence across India and also reach out to consumers in Tier II and Tier III towns with the latest notebooks and netbooks.

neoteric, with its diverse portfolio of products like PC Computing, Software, Enterprise solutions, Components & Peripherals including IT accessories has ensured that it encompasses all the requirements needed for providing solutions and not just indulge into box selling, thereby adding value to its customers. Acer aims to leverage these strengths of neoteric as it plans to introduce a wide range of notebooks and netbooks to its product portfolio under the new AMD “Brazos” Fusion platform over the next few months.

Announcing the partnership, Mr. Rajendran, Chief Marketing Officer, Acer India said, “We treat channel partners and distributors as a lifeline to our business structure. Through this tie up, we at Acer have taken another step to reach out to all our potential consumers in smaller cities and towns and provide them the opportunity to own the latest technology.  We are pleased to join hands with neoteric infomatique ltd. for a national distribution arrangement to market our Consumer Notebook product line based on AMD platform. We look forward to a mutually beneficial, profitable and productive partnership.”

Commenting on the tie up, Mr. Paras Shah, CEO, neoteric infomatique ltd. said, “We are excited to partner with Acer India. With the new “Brazos” Fusion platform, we will be able to address a larger section of the target audience and support Acer to widen its footprint. By leveraging our pan India presence in over 500+ cities & with the support of more than 10000+ channel partners base, we believe that consumers across India will be able to benefit with high-quality products from Acer.”