Trend Micro Appoints Redington As Value Added Distributor

Trend Micro, a global leader in the Internet content security has announced the appointment of Redington India as its Value Added Distributor.
Under the agreement, Redington will help Trend Micro appoint, enable and drive business through its Value Added Partners across the Tier 1 cities like Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Pune and Kolkata. The distribution agreement will also enable Redington engage their sales and presales resources across offices in these cities, who would work as an extended arm for Trend Micro’s range of enterprise and SMB products.

With a significant hold in India, Middle East and Africa, Redington has successfully positioned itself as a focused supply chain solutions player. This tie up is intended to help Trend Micro reach out customers across geographies.

“With extensive domain knowledge, nationwide distribution structure and a team of experienced professionals, Redington is expected to fetch in right value for our distribution and channel objectives. We are significantly benchmarking our growth and presence in India and this tie up will further enhance our reach in the country,” commented Mr. Amith Nath, Country Manager, India & SAARC, Trend Micro.

"We are looking at enhancing our clients’ security infrastructure with world class offerings from Trend Micro. With Smart Protection Network, a next-generation cloud-client content security infrastructure, Trend Micro can beat conventional methods by combining Internet-based technologies with smaller, lighter weight clients to stop threats before they reach users. We are sure, our reach and expertise will help Trend Micro to go to the next level in India and we are expecting to have a long and fruitful relationship with Trend micro,” opined Mr. Sasikanth, Strategic Business Unit Head, Enterprise SBU (Value Added Distribution), Redington India Ltd.

A 100 percent channel focused company; Trend Micro already has a strong network of value added partners in India. With its partner program with Redington, the company will further strengthen its network in the country. Trend Micro aims to work closely with the new partners by providing them regular presales & marketing resources for efficient fulfillment of customer needs and requirements.